Tuesday, February 29, 2000

Wilmington, NC- Dr. Seungoog Weun, assistant professor of management and marketing in UNCW's Cameron School of Business, was one of four recipients in the country to receive the "Outstanding Marketing Teachers Award" this year. The award will be presented to him this May in Montreal at the Academy of Marketing Science annual conference.

To be considered for this award, Weun wrote and submitted his philosophy of teaching, a list of his previous honors and awards, and other supporting evidence of his teaching excellence including letters from two of his students and a summary of his instructor evaluations. Dr. Stephen Harper, interim chair and professor of marketing at UNCW, also sent a letter of recommendation. A panel of marketing professors from around the country then chose the recipients.

"Weun's approach to teaching is multi-faceted. He has the energy of a newly-minted Ph.D. and the finesse of a veteran professor. His dedication to excellence is evident in everything he does in and outside the classroom," said Harper. "Dr. Weun is a credit to his profession and a credit to the discipline of marketing."

Weun received his B.A. in economics from Hankuk University of Foreign Studies in Seoul, Korea; his M.B.A. from the University of Missouri-Columbia; and his Ph.D. in marketing from the University of Alabama. He was a visiting assistant professor of marketing at Western Carolina University for one year, and he has been teaching at UNCW since 1998.

Dedication and commitment to excellence in teaching is Weun's teaching philosophy. Weun feels that his award is a delightful surprise due to the fact that these awards usually go to senior faculty members, and he is a junior faculty. "I am very excited to have won such a prestigious, national award. I am surrounded by a nice teaching environment. My colleagues have been very supportive, and I owe them a lot of credit," said Weun. He is also the first Asian faculty member to win this award.

Weun has received more than 20 awards for his work, including the Omer Deserres Best Paper Award at the Retail Strategy & Consumer Decision Research Conference in 1999, the Outstanding Dissertation Proposal Award from the Southern Marketing Association in 1996, and the University-Wide Doctoral Student Best Teaching Award from the University of Alabama in 1996. His articles have also been published in the Journal of Managerial Issues and Psychological Reports, among others.