Wear Denim on April 24 to Support Sexual Assault Awareness

Students wear jeans for national Denim Day to protest sexual violence.

Sunday, April 21, 2013

The CARE office invites all UNCW students, faculty and staff to wear jeans on Wednesday, April 24 in recognition of Denim Day 2013.  Denim Day is a campaign to raise awareness of sexual assault, to show support for sexual assault survivors and to take a stand against sexual violence in our community. 

Denim Day began in 1998 following an Italian High Court decision to overturn a rape conviction because the 18-year old victim had been wearing very tight jeans.  The justices reasoned that the 45-year-old defendant could not have removed the jeans by himself, so the victim must have given assistance and, thus, consent.  Wearing jeans on Denim Day (April is Sexual Assault Awareness Month)  has become an international symbol of protest about common misconceptions about rape victims.  This is the third year that UNCW will participate in recognition of Denim Day.

The CARE office has stickers available that invite people to ask participants why they are wearing jeans to help spread the word.