Fall 2014

October 7, 9, 16, 21 and 23



Course cost: $399.00

Registration open soon


"Big Data"

According to Fast Company, these are the world's top ten most innovative companies in big data.

Course outline



UNCW campus

Computer Information Systems building room #1003


Course fee includes:

  • binder with all course slides and handouts
  • access to online readings
  • parking
  • certificate


Business Analytics 2

Business Analytics

An Introduction to Business Analytics Using Excel

Modern technology allows businesses to collect vast amounts of data.  Being able to interpret, understand and use that data requires analysis.  This hands-on, intensive course in Business Analytics will introduce a range of tools and techniques that can help business professionals uncover important information and make better decisions based on data.  Topics include presenting data using visuals and descriptive statistics, measuring and understanding the relationships between variables, making the most of customer feedback and managing web data using Google Analytics. Applications for the business environment include supply chain, marketing and pricing.


Dr. Curry Guinn

Dr. Stephen Hill

Dr. Brian Kinard

Dr. Peter Schuhmann

Why Google Analytics?

Know your audience

Trace the customer path

See what they're up to


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