University of North Carolina Wilmington
University of North Carolina Wilmington

Swain Center

Certified Global Business Professionals Workshop

May 21 - 22, 2018

(May 21: 8:30 am - 4:30 pm)
(May 22: 8:30 am - 11:30 am)

UNCW, Wilmington, NC

Registration deadline: May 14, 2018

Register Now!

$299

(Includes lunch on May 21 and breaks on May 21 and 22.)

UNCW Campus

Parking Information

Coming from out of town? We'll reserve rooms at a discounted rate for you!

You can view the two-day course's agenda here.

Includes:

Download the course brochure

NASBITE’s Certified Global Business Professional (CGBP) credential confirms knowledge in international trade and assures that employees are able to professionally practice global business in today’s competitive environment (http://nasbite.org).

Our CGBP workshop is designed to help you gain knowledge, skills and abilities needed to compete in today’s global marketplace. We partner with the Small Business Technology and Development Center, which provides our CGBP-credentialed facilitators. Facilitators take an active learning approach that features case studies, episodes, in-baskets and sidebars.

Learn it today - use it tomorrow.

Our CGBP Workshop is designed to do just that—help you gain knowledge, skills and abilities needed to compete in today’s global marketplace. Our CGBP credentialed facilitators take an active learning approach that features case studies, episodes, in-baskets and sidebars.

After taking the course, you will be able to:

  • Evaluate global market opportunities and identify foreign buyers;
  • Develop indirect and direct foreign market entry strategies for your firm;
  • Determine your international product and pricing strategies;
  • Examine basic logistics options including foreign freight forwarders;
  • Analyze and understand trade finance and payment methods;
  • Prepare for the Certified Global Business Professional Exam.

What are the Benefits from Achieving Certification?

  • Identifies to employers a proven competence in global business
  • Assures an understanding of a broad range of issues rather than one or two areas
  • Use of the credential logo and wordmark on resumes and business cards

What Types of Businesses Benefit from CGBP Professionals?

  • Pre-Export or New to Export Businesses
    • Typically in-business, but not currently exporting
    • Seeking assistance with determining the feasibility for exporting
    • Little or no in-house international business experience
  • Experienced Export Businesses
    • Typically an indirect exporter using an export management company (EMC) piggyback marketing or domestic distributors that redirect the products to foreign customers, a.k.a. gray marketing
    • Tendency to have exclusive agreement with their domestic customer entity (agent, representative, EMC or distributor)
    • International business represents a small percent of total business
    • Seeking assistance with developing a proactive rather than reactive market selection strategy
    • Relies heavily on outside expertise and assistance, probably from their bank
    • Averse to foreign exchange (FX) risk, all pricing is in US dollars
    • Payment terms are limited only to secure methods such as letters of credit or LCs
  • Growing Export Businesses
    • Transitioning from indirect to direct exporter whereby client deals directly with an entity in the foreign market rather than through another domestic company
    • Foreign entity may be an agent, representative, distributor or even a subsidiary of the client company
    • May have a mix of exclusive and non-exclusive foreign entity agreements in place
    • International business represents a significant percentage of total business
    • Seeking assistance with expanding their global activities and pursuing an aggressive international strategy that will include direct exporting and probably some overseas alliances
    • Increased international business justifies developing internal expertise
    • International business justifies a more aggressive FX policy that can be developed into a competitive advantage
    • Begin to offer foreign currency pricing and less restrictive payment terms such as open account

Who is a Suitable Candidate for this Credential?

  • Individuals working in the profession
  • Students studying for a career in the profession
  • Individuals who work in both small and large companies
  • Students in both two and four year college programs

"I participated in SBTDC’s Certified Global Business Professional workshop at UNCC several years ago, and I found the training workshop very effective and extremely practical. Still also, when combined with individual study including The Global Entrepreneur, the recommended study text for the exam, I also enjoyed learning from the global experiences my classmates had. Still also, the caliber of the instructors was second to none and I was able, as a result, to learn immensely from them while reviewing material for the exam. So, the workshop is a "3 in 1", when you consider you are not only preparing for the exam but learning from both other business leaders along with the teaching professionals there. I would highly recommend it to anyone serious about attaining the coveted CGBP International Business Certification."

-Travis, Director of International Sales
OTTO Environmental Systems North America, Inc.

"The NASBITE CGBP training I received was invaluable not only in preparing me for the certification exam, but in really giving me a clearer and much better understanding of the numerous and varied topics associated with global business practices. I highly recommend it."

-Mike Padgen, VP-Operations
Home Meridian

Alex VivaAlex Viva

Alex Viva, CGBP, EDFP has been actively engaged in global strategy for 30 years. His corporate experience directing businesses is in the most strategic growth positions in the high technology, consumer, and durable goods industries includes worldwide marketing, sales and business development, international operations, and general management. He was a critical component in leading international exposure and growth in four start-up technology companies and as a turn-around executive for divisions of two Fortune-500 companies.

Alex received his dual degree MBA/MED from IESE at the University of Navarra (Spain), a top five international business school. His undergraduate degree is from Pepperdine University. Alex is a Certified Global Business Professional (CGBP) and a certified Economic Development Finance Professional (EDFP). Alex is an Adjunct Professor of Global Entrepreneurship and Importing/Exporting at SKEMA Business School USA campus in Raleigh, NC. 


Mike SeibertMike Siebert

Mike Seibert is the Director of SBTDC’s Regional Center at NC State University and the SBTDC’s International Business Development program statewide. He serves as the trusted advisor to a significant portfolio of small and mid-sized business owners-managers—helping them manage growth by linking strategy to people and performance. He is the center’s lead strategic management practitioner with extensive experience at helping family-owned and privately held firms improve their competitiveness and profitability.

Dr. Seibert received his BS in Accounting from Widener University, MBA from Campbell University, and EdD in Adult Learning from NC State University. He is a Certified Global Business Professional and Economic Development Finance Professional. Mike also serves as adjunct faculty for SKEMA, the French Business School at NC State University and Campbell University’s Lundy-Fetterman School of Business.